The first Limited edition collection from Ellington Timepiece was named after Teri’s German Shepherd, Sheba. Sheba became Teri’s therapy dog while suffering from a condition called agoraphobia which left her struggling to leave the house. Ellington Timepiece has shared this unique and life changing story through the watches, thus creating a brand that raises awareness for Mental Health. Ellington Timepiece has become passionate about raising awareness to help make a difference. We have featured with charities like Mind and others, speaking about this as well as our own backstory. We are a watch brand that is more than a watch brand. We are more than just another accessory. In 2018 Ellington Timepiece featured in Middlesbrough’s historic House of Fraser department store. Teri, with her own pop-up stand, sold watches alongside other high-profile watch brands. Within one weekend the stock that was included in the House of Fraser Sold out. The unique watch designs, the limited-edition certificates, and USP of only 100 of each colour being available became extremely popular. Along with the back story, the brands recognition began to grow. Following the success of the Sheba collection, Teri designed the second and soon to be sold out, Amare Collection. As a brand we want to create high quality and affordable watches. But we are a brand that also wants to make a difference. We do not just want to be another accessory on your wrist. We want to inspire and be a voice for those who may not have one. Here at Ellington Timepiece, we create limited edition watches that tell a story and have meaning. Amare is Latin for Love; this can be to love someone, or to love yourself. The Amare collection is a special gift which can be a reminder of strength and love. We recently created our own social media movement called #yourstoryetp. Those who wear the Amare collection have shared their own journey and story with mental health, creating not only a community of watch lovers, but also a community for those who have their own journey to share. Through these notes we created our Inspiration Jewellery collection which have the quotes ‘Never Give Up’ ‘You Are Loved’ and ‘You are Enough’. These quotes have been designed to be a special gift for those who need to see and hear these words and to bring a smile to a face. With each purchase of the Inspiration Jewellery line, 5% of the proceeds go to one of three charities that you the customer can choose from.
From Teri’s appearances in podcasts, interviews, and upcoming talks at universities, Ellington Timepiece has helped inspire people of all ages that despite mental health you can achieve your dreams and aspirations.
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